Mar 29

English sheep and Indian fishermen

Or rather, how mobile technologies are enabling better supply chain management in rural India than in not-so-rural England. Whilst listening to a MIX08 session online – I Wanna Go Mobile – the host, Michael Platt, retold a story about Indian fishermen benefitting from mobile technologies. In the past, rural villages along the coast of India [...]


Mar 11

Mobile Social Networks

A few days ago, Charlene Li (Forrester) posted an article – Social networks will be like air. My immediate thought was ‘the mobile phone is the social network’. But perhaps it should have been ‘the mobile phone carries the social network’. It’s a thought that has been percolating through my brain since the comments from [...]


Jan 29

Mobile Ads Can Work

As mobile technologies continue to develop, it feels inevitable that advertising will ultimately find its way on to our mobile phones. When it happens, it actually could be a very good thing (sadly, the easy spammy bad option will likely arrive first). Imagine heading out to your local shopping mall, parking the car, and then [...]


Jan 26

Mobility replacing PCs

That mobile devices are more prevalent than traditional PCs (desktops and laptops) is well known. But a recent talk at Davos highlighted just how much more important the mobile device will become during the next decade. Notes taken from the TechCrunch report Eric Schmidt (Google CEO): ¨Mobile devices will have GPS and other features that [...]


Nov 13

The Mobile Web

One Internet-related trend that has been slow to take off has been the mobile web – bringing the Internet to mobile devices. The following article has a good write up about marketing and the mobile internet: Mobile Marketing has finally arrived The mobile web faces various challenges, not least that many web sites today have [...]


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